Charlie Mackesy
For the OOH campaign of Charlie Mackesy’s beloved The Boy, the Mole, the Fox and the Horse, Retold played a key role in creating immersive point-of-sale touchpoints across leading supermarkets.
Our designs captured the heartwarming essence of the book, drawing shoppers into its world of kindness, courage, and friendship. Through thoughtful visuals and carefully crafted in-store moments, we helped bring this modern classic to life—right at the point of discovery.
Client
Penguin
Discipline
Graphic Design
Print
OOH
Point-Of-Sale
